The West End Safety Trial (WEST) was a pilot project in the city’s West End entertainment precinct with a vision for ‘A vibrant and exciting city’. The West End community, Government of South Australia including SA Police and Adelaide City Council partnered to deliver 13 separate initiatives in and around Hindley Street over the period November 2011 to May 2012.
Of the 13 initiatives trialled, five continue: managed taxi rank; Premium After Midnight Bus Services; extended Sunday morning CCTV surveillance; extended transit policing; and the West End Hub.
Other initiatives were: student advice; litter management; precinct lighting and signage; dry zone targeting; Navigator Ticket; and public realm activation.
WEST was designed to come up with practical solutions that responded to the linked issues of amenity, safety and crime – these being fundamental to city prosperity and vibrancy – in the context of the West End precinct’s unique day-time, early-evening and night-time economies.
Trial initiatives aimed to get results in many areas: accessibility and pedestrian-friendly areas; safe and vibrant city places and spaces; diverse business and entertainment options; venue management and compliance; community policing and inclusive care and safety; and promoting responsible alcohol consumption.
The project evaluation showed the importance of government, council and businesses working together; coordinating activity and resources; finding relationships between complex issues where safety is a factor and a desired outcome; and coming up with enduring solutions.
We supported WEST by coordinating the Capital City Safety Strategy Group as it oversaw the pilot, contributing to the evaluation, and writing the Project Report about the trial’s achievements.
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